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CARE’s 3rd Annual “Innovation in Sanitation” Award: CARE Bangladesh SHOUHARDO team and iDE

This year, we are proud to award CARE’s 3rd Annual “Innovation in Sanitation” Award to the CARE Bangladesh SHOUHARDO team and our partner organization, iDE, for their work to reach poor and ultra-poor families in seasonally flooded regions of Northern Bangladesh with safe and flood resilient sanitation. CARE and iDE have demonstrated the potential of integrating human centered-design with equitable and inclusive market-based approaches to improve supply and demand in the chars and haors. Through this model, the CARE and iDE team has demonstrated remarkable sanitation gains in the face of a challenging, ‘last mile’ context and in the face of the COVID-19 pandemic—after only 10 months of active sales, more than 13,000 households have purchased toilets, improving sanitation access for more than 50,000 people. In addition to significant women’s empowerment gains under SHOUHARDO, CARE and iDE supported the development of an 85-person network of sanitation sales and marketing agents, 60 of whom are women!

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