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| Project Name: | Innovation for Increasing the Security of unserved and Needy Clients (INSURANCE) |
| Project Description: |
INSURANCE assists the rural bank network in Ghana to research, develop and test innovative, microinsurance
products that address the needs of the micro-finance industry in Ghana and the needs of their clients,
particularly the poor. CARE provides technical assistance through the Association of Rural Banks. Project
interventions include client-based research, developing and designing suitable innovative products and testing a life
insurance product called Anidaso (''hope'' in a local language) through action research with five rural banks and two MFIs in Ghana. INSURANCE works with a large, private sector insurance company called GLICO, using the partneragent model so that it is able to extend the product through the rural banking network. Lessons drawn from the
project will be widely disseminated. |
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