Violence Against Women and Girls (VAWG)
CARE Guatemala Promotes Masculinity Over Machismo in Social Media Campaign
Every day, 187 women in Guatemala report being victims of violence, generally caused by men. To shift norms and attitudes around long-standing toxic machismo culture and widespread violence against women, CARE Guatemala, in partnership with Meta, ran a social and behavior change communication campaign in 2022.
Read MoreCARE Ecuador Addresses Violence Against Domestic Workers Through Ad Campaign
To shift norms and attitudes surrounding the widespread violence against women and girls among domestic workers, CARE Ecuador, in partnership with Meta, ran a social and behavior change communication campaign from October to November of 2022.
Read MoreRwanda: How addressing the roots of violence at home can help families facing food shortages now
Many women are at risk of violence in Rwanda. According a recent government study, 1 in 3 married women reported experiencing physical violence from their partners, and 46% of married women have experienced spousal physical, sexual, or emotional violence. But all of that can be improved when couples join Indashyikirwa – which means ‘agents of change’ in Kinyarwanda– and examine the dynamics in the
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