Earn. Save. Invest.
Want to learn more? Contact us at EarnSaveInvest@care.org.
CARE works to defeat poverty, operates in 100+ countries, and reaches over 170 million people. Our work includes CARE Market Based Approaches, which aims to deliver the greatest economic return for women per dollar invested. We believe that when women control economic resources they will transform their lives and communities. Market-based approaches use business models and catalyze markets to solve development and humanitarian challenges more sustainably and at scale. Our interventions give women access to money, skills, and markets that improve their prosperity and economic resilience.
Our approach is guided by our belief that investment must deliver a strong multiplier effect in order to have the greatest economic impact.
Our economic, financial, and commercial interventions are designed to maximize women’s wealth per dollar of donor investment.
Delivering these results requires a central focus on shifting social norms around women’s financial decision-making authority, inclusive markets, and enabling women’s access to investment and capital.
We navigate the corporate-development divide, considering business outcomes at the forefront of program, service and partnership strategies to define and deliver better solutions. We specialize in market-based, enterprise-driven, and locally-led networks: our work ensures local partners and private sector actors are woven into a development landscape that yields sustained relationships and new ways of working between public and private sectors, and our partners.