icon icon icon icon icon icon icon

Girl-led Social Norms Shifting Activities

This brief provides an overview and examples of the key components of effective social norms shifting activities led by girls.

Download (English) Download (French)

Adolescence is a time of transition from childhood to adulthood. Gender and social norms restrict girls from occupying spaces outside the home, but centering their voice, priorities and participation can strengthen their leadership skills to come together and collectively shift norms towards greater equality of the project’s objectives: build girls’ individual and collective agency and shift unequal social norms, both of which are integral to comprehensive impact across sectors that support adolescent empowerment.

Girl led programming

The traditional way of addressing a behavior includes a communication strategy with activities targeting individual behavior change. Most of these activities are planned and led by the program staff with community consultations, investing in community members, and enhancing their knowledge and skills. A girl-led approach is not about a training or knowledge transfer but more about planning and executing activities based on issues they prioritize, supported by a mentorship process. It can build girls’ confidence in managing and leading interventions as well as taking up public spaces with visibility. As the girls have lived experience of the community’s social milieu, they can be mindful of risks and can plan for an assessment and mitigation of backlash in advance. The following components can be considered to support girl-led social norms programming: trust, mentorship, planning and decision-making, risk mitigation, and structured allyship.

Related Reports

VSLA Training Manual

CARE wrote this manual for Community-Based Trainers (CBTs) who are responsible for training and mentoring VSLA. The manual's purpose is to provide a standard approach to delivering training and mentoring sessions to VSLA members. It provides instructions for organizing and facilitating the full range of sessions and topics for VSLA members. Read More

Read More

Digitization Readiness and Needs Assessment for VSLAs

This survey is designed to critically assess the preparedness and specific requirements of VSLAs for a transition to digital operations. It involves an examination of the existing managerial tools and processes, determining the level of digital literacy within VSLA communities, and pinpointing infrastructural challenges like internet connectivity and hardware needs. The survey also delves into the digital needs and aspirations of VSLA members, with an emphasis on understanding diverse gender perspectives and ensuring data security and privacy. Key to this survey is identifying the types of training and support needed for successful digitization, the assistance expected from central management, and exploring potential partnerships with local stakeholders and technology providers. This assessment aims to guide the development of bespoke digitization strategies that are aligned with the specific readiness and requirements of VSLAs, fostering a smooth and inclusive digital transition. Read More

Read More

VSLA Digitization Survey

This survey focuses on evaluating the existing digital landscape within Village Savings and Loan Associations (VSLAs). It aims to catalog the current digital tools and practices in use, assess the digital skill levels of VSLA members and staff, and identify any infrastructural challenges, such as limited internet or lack of devices. Additionally, it seeks to understand how VSLA members perceive digitization, particularly noting any gender-specific responses or concerns. The purpose of this survey is to gather nuanced insights that will inform the creation of a digital strategy specifically tailored to the unique contexts and needs of VSLAs, ensuring effective and inclusive digital integration. Read More

Read More