Tipping Point MEL Methods Brief: Social Norms Measurement - CARE

Tipping Point MEL Methods Brief: Social Norms Measurement

The combined analysis of qualitative data from the FDGs, Photovoice and Sensemaker has proven to be an innovative way to measure Tipping Point’s role in shifting social norms in Bangladesh and Nepal. The SNAP framework is central to understanding social norms change by informing not only tool construction but also providing an analytical framework that ties research directly to program design. This brief reviews how Tipping Point combined these approaches to measure social norm.

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